This Is How I Started LetteringGuy
Blogs were the social media of the internet in the early 2000s. I regularly visited blogs like Design Sponge, Oh So Beautiful Paper, and Print & Pattern. They were a daily dose of my favorite subjects. Comments, usually civil and constructive, were encouraged and welcome. If the blog’s RSS feed was enabled a subscriber was notified a new post was published. Imagine, new content delivered to your inbox daily (newsletter anyone?). As a blog became popular a publisher might enjoy passive income through a partnership with advertisers and the hosting server (sounds familiar doesn’t influencers?). If a blog reached a threshold of visits and subscribers (remember those counters?) the blog publisher might attract a buyer or two.
I wanted in on this blog game. I started a WordPress blog called Handlettering Cite. I created a new hand lettering design a day. I lettered quotes and proverbs I found on the internet and in books. I invited friends to contribute. I hoped to attract lettering artists and lovers of the art as contributors. I interviewed lettering artists I worked with at American Greetings and lettering artists whose work I admired online.
I lettered daily. I started with lettering styles I learned from my time at American Greetings. I looked for quotes and proverbs from leaders, luminaries, inventors, celebrities, and cultures. Early in my effort I came across a piece of lettering by a design studio in New Zealand. It influenced me to move in a new lettering direction. I explored monoline letters through contrast of scale and style. When I felt I exhausted that direction I grabbed a pointed pen and explored another stylistic direction.
From the experience and intuition came a style that I use to this day. It’s inky, inconsistent and blobby. I created a Thanksgiving theme and I used old vintage signs as a visual theme for a series of quotes. My lettering is a combination of print and script. It works with my illustration style of rough and textured line art. It makes me happy.
I thought the blog’s title, Handlettering Cite, was fitting. I was lettering quotes and proverbs then citing the authors of the texts. Over time the blog changed. I stopped creating lettering designs in favor of interviews with lettering artists. I decided to change the name of the blog to Lettering Guy. I was the lettering guy who was interviewing lettering amateurs and pros. I met some interesting lettering artists from around the world. One interview was used by a calligraphy guild in Australia, another was picked up by the blog, Boing Boing, and Lettering Guy was a reference site for a college design class in San Francisco.
Despite my grand design blogs were making way for social media streams. I shut down the WordPress version of Lettering Guy in 2018. The interviews live on this Lettering Guy website. Handlettering Cite aka Lettering Guy had a great influence on my work. It taught me to stay focused. It taught me discipline was its own reward. It showed me that I’m an artist.
First hand lettering design for former blog
Monoline hand lettering design
Inky lettering direction after monoline designs
Evolution of inky lettering
Hand lettering used today